Delivering Happiness: A Path to Profits, Passion, and Purpose (Review)

Tony Hsieh (pronounced Shay)

The visionary CEO of Zappos explains how an emphasis on corporate culture can lead to unprecedented success.

Pay new employees $2000 to quit. Make customer service the entire company, not just a department. Focus on company culture as the #1 priority. Apply research from the science of happiness to running a business. Help employees grow both personally and professionally. Seek to change the world. Oh, and make money too.

Sound crazy? It’s all standard operating procedure at, the online retailer that’s doing over $1 billion in gross merchandise sales every year.

In 1999, Tony Hsieh (pronounced Shay) sold LinkExchange, the company he co-founded, to Microsoft for $265 million. He then joined Zappos as an adviser and investor, and eventually became CEO.

In 2009, Zappos was listed as one of Fortune magazine’s top 25 companies to work for, and was acquired by Amazon later that year in a deal valued at over $1.2 billion on the day of closing.

In his first book, Tony shares the different business lessons he learned in life, from a lemonade stand and pizza business through LinkExchange, Zappos, and more. Ultimately, he shows how using happiness as a framework can produce profits, passion, and purpose both in business and in life. (edited by author). Provided by


The first third or half of the book was basically HOW Tony Hsieh got to Zappos. While certainly amusing at times, I got a little board. However, once he reached the point of explaining Zappos culture, how they reached decisions about culture, how they would implements those conclusions and hold fast to them, regardless of the circumstances – I found the book really interesting.

Hsieh, is obviously a super bright guy. You find that his passion is much more about the challenge before him (and the next one on the horizon) rather that “just” Zappos. Expect to see more books from Hsieh on a wide array of topics – each associated with the challenge he is tackling at that moment.

There is a ton of supporting documentation on the books content that he makes available to you that you can find at:

My rating: 3.5 out of 5.


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